Tag Archives: Sales Data

June a record month for BMW globally

After a slow start to the year the rebound has been strong

MCNews.com.au recently reported the promising surge in motorcycles sales experience in Australia over the first six months of June (Motorcycle Sales Figures Report Link), with many brands having a very strong June in particular, now BMW Motorrad have confirmed that globally June was their best of that calendar month ever with 20,021 new BMW motorcycles sold in the month alone.

Dr. Markus Schramm – Head of BMW Motorrad

After a great start to the new year, we were still up by the end of February, with an increase of almost 12 % on the previous year. Then the dynamic development of the Corona pandemic also began to have a negative impact on the demand for motorcycles. But we see clear light at the end of the tunnel again.

Sales on the pan-European market were largely responsible for the positive development of BMW Motorrad in June 2020. A total of 13,937 BMW motorcycles were sold in Europe. 2,684 units more than in the same month of the previous year – an increase of 23.9 %. In addition to the home market of Germany with an increase of 58.2 %, the markets in France (+72.9 %), the Benelux countries (+ 52.2 %) and Portugal (+ 52.0 %) contribute significantly to the recovery in Europe.

The Asian-Ocean market was also pleasingly robust in the month of June. BMW Motorrad was able to sale 2,997 motorcycles in Australia, China, India, Japan, Korea, Malaysia, Russia and Thailand, an increase of 17.3 %.

The new BMW Motorrad models F 900 R, F 900 XR and S 1000 XR were particularly high in the buyer’s favor in the first six months of this year flanked by the continuous bestsellers R 1250 GS and R 1250 GS Adventure.

Timo Resch – Head of Sales and Marketing BMW Motorrad

In the short term, of course, the operational focus is still on tackling the Corona crisis. The team of BMW Motorrad and our international BMW Motorrad retail partners are also doing everything they can to be able to react as best as possible to the wishes and needs of our customers in the second half of 2020 with the clear goal of successfully closing 2020 in a difficult market environment, however, with significantly reduced sales compared to our record year in 2019. Of course, our entry into the Cruiser segment with the BMW R18 will also play an important role here.”

With the best ever sales result for the month of June, BMW Motorrad concludes the first half of 2020 and enters the second half of the year with confidence.

BMW R P highRes
Exclusive First Edition BMW R 18 should also help boost sales in the second half of this year

Source: MCNews.com.au

Huge increase in motorcycle sales fuelled by off-road and ATV market

Motorcycles Sales Figures

Dirt-bike and ATV sales drive massive motorcycle boom

2020 Half-Year Motorcycle Sales Data


Sales data released today by the Federal Chamber of Automotive Industries (FCAI) covering the half-yearly motorcycle sales figures, January 1 through June 30, 2020, contain some great news.

The data tells us is that the off-road market is booming.  Dirt-bike sales are up by a whopping 42.4 per cent compared to the first six months of 2019, while ATV/SSV sales have gone ballistic to the tune of a 50.9 per cent improvement.

Overall, a total of 52,838 vehicles were sold from January to June 2020, in comparison to 42,457 during the same period in 2019. This represents a strong 24.5 per cent increase in sales, a bright spot in an economic environment that has been predominantly negative over the past four months.

Kawasaki’s KLX110 is Australia’s biggest selling motorcycle. The KLX110 comes in a few different sizes and is priced from $3199

Kids bikes fill the top four spots on the dirt-bike charts with the KLX110 the biggest seller overall ahead of Honda’s CRF110F and Yamaha’s PW50. For the big kids it was Yamaha’s WR450F leading the way ahead of KTM’s 300 EXC.

Yamaha WRF
Yamaha’s WR450F is the top selling big kids off-road motorcycle

That 50.9 per cent boost in ATV/SSV sales is largely driven off the back of the looming deadline for the fitment of roll over protection systems that has seen brands such as Honda, Yamaha, Suzuki and Polaris declare their intention to stop selling their ATV machinery in Australia. These respected brands deem the ROPS bars unsafe and as such refuse to fit such systems to their vehicles. This has seen farmers and people on the land rush their dealers to such a point that most brands have been really struggling to meet demand and have effectively run out of stock of their most popular models.

Yamaha’s YFM450 FB/P is Australia’s top selling ATV with 597 hitting the turf so far in 2019

The tarmac side of the equation is not quite so rosy though with Road sales down 2.7 per cent and Scooter sales down 12.8 per cent.


Honda #1 overall

Honda took top spot overall across the combined entire Road and Off-road motorcycle, ATV/SSV and Scooter sales with a strong 22.3 per cent growth over the first half of this year compared to the same period in 2019.

Honda’s ATV/SSV sales were up 62.6 per cent and off-road up 31.4 per cent, but unfortunately on the tarmac Big Red did not fare quite so well with a 13.3 per cent negative report on road bike sales and a 15.9 per cent decline in scooter sales.

Honda Motorcycles General Manager – Tony Hinton

“Rider training, licensing and learner course numbers are through the roof which I am particularly happy to see, its very positive for the future of motorcycling in Australia. This increase could be due to an apprehension many may have towards public transport during this time of social distancing but it’s a preference we hope to see stay long after COVID passes. We always want more people to look to motorcycling as a viable choice of transport for the commute as well as weekend enjoyment. It’s actually the first time I have seen these kinds of numbers for our training in over 10 years and its really promising, I think we all have an opportunity here.”

“ATV sales right at the moment are the result of several factors, the improved environmental conditions farmers are experiencing right now, plus the tax incentives are also encouraging for farmers to purchase our four-wheel product. I might add, the realisation that the main ATV brands are leaving the market by October 2021, has well and truly sunk in so Aussie farmers don’t want to miss out on getting an ATV while they still can.”

“Our Kids bikes and off-road product sales have spiked which we attribute to an increase in families wanting to do more activities together, they are looking at ways to explore their local areas, particularly with travel (including interstate) out of the question right now. More are getting out and riding or teaching their kids to ride which is again promising for our next generation of motorcyclists.”

“Anecdotally we’ve heard from our dealers there are plenty of Gen Y customers who are living for the now, enjoying the access to their Super fund and treating themselves to a new motorcycle.”

Honda CRFR
Honda CRF450R sales are up 45.9 per cent

Yamaha #1 in Road and Off-road

Yamaha were second overall but topped the Road and Off-road sales figures. Overall Yamaha were up 37.8 per cent with a huge 49.2 per cent boost in Off-road sales and even bigger 81.6 per cent ATV/SSV sales increase but, like Honda, Team Blue did record a slight downturn in both Road and Scooter sales.  Yamaha recorded a total sales volume of 12,344 to Honda’s 12,563 units. 

Tenere Tragics Gold Rush Run GR
Yamaha’s Tenere 700 lost top spot overall but still topped the adventure-touring category, more than doubling the sales of any other motorcycle in that genre

Yamaha’s National Sales and Marketing Manager Matt Ferry

“YMA endured a slow start to the year with bushfires, floods and COVID restrictions looking to impede business. But May and June have seen unprecedented demand across our product range.

“We set the foundations for this result with a range of effective EOFY promotions, but no-one could have predicted how successful these last two months have been. June recorded the highest retails ever in a single month.

“Many customers have been unable to participate in group activities, travel and team sports and have been looking for a leisure pursuit that fits within social distancing guidelines – and that is motorcycling.

“The rise in sales of off-road bikes shows that riders are keen to enjoy the outdoors and big numbers of fun bikes indicate a healthy future for our industry. Yamaha has always been strong in these categories. Our positive sales result is also down to YMA staff – many of whom are passionate riders, which enables us to connect effectively with both our dealer partners and customers.

“This incredible result, combined with very strong May retails, has put YMA in a commanding position for the second half of the year – with the potential to end 2020 as one of the biggest ever retail years on record.

“In order to achieve that goal YMA has introduced a wide range of benefits including a 2.99% p.a. comparison rate finance that aims to capitalise on not only the shift away from public transport and traffic-affected cars towards motorcycles, but also the transition from ATV to ROV. All promotions are designed to maximise ongoing retail potential.

“We’d like to thank our dealer partners and YMA staff for their hard work in achieving these results and for their continued support.”


Kawasaki Ninja 400 Australia’s #1 Road bike

Kawasaki recorded a strong 44.4 per cent growth across all sectors combined and were in positive territory across Road (12.4 per cent), Off-Road (72.8 per cent) while ATV/SSV sales are up 62.6 per cent. The Ninja 400 is Australia’s biggest selling Road bike after knocking Yamaha’s Tenere 700 out of top spot. Kawasaki sold 6545 units across all the sectors of the market. 

Ninja 400 LCD display
Kawasaki Ninja 400 is Australia’s #1 Road bike

KTM continue upwards trajectory

Ranked fourth in the combined categories is KTM. The Austrian company up 32.7 per cent overall driven off the back of a 21.6 per cent improvement in Road sales and 36.6 per cent boost in Off-Road. KTM shifted a total of 4391 units. 

Brad Hagi, Managing Director KTM Group Australia and New Zealand

“The current sales boom is an unforeseen and welcome boost for the entire motorsports industry.  Consumers have been cooped up since March – and before that we had the devastating bushfires – so people are looking for a way to escape the confines of their homes, while safely maintaining distance from others.

“Combine the fact that people are unable to travel overseas with the government assistance programs on offer and you find a perfect scenario that has instilled confidence in the consumer to go out and purchase a motorcycle to experience that sense of freedom and find adventure.

“For all segments within the industry, from learners to off-road riders, for a reasonable amount of money they can escape the concerns of COVID-19 and have fun on a motorcycle. It is great for the motorcycle industry as a whole – and it is now up to us within the industry to capitalise on all these new riders.”

2019 KTM 300 EXC Six Days
KTM’s two-stroke 300 EXC is the second largest selling big kids off-roader in Australia

Suzuki #5

Suzuki are fifth on the back of an 8.2 per cent lift with increases recorded in ATV, Off-Road and Scooter sales, however Suzuki did register a slight downturn in Road bike numbers.

Lewis Croft – National Marketing Manager Suzuki Australia Motorcycles

“ATV sales have been quite a phenomenon, the whole sector is up 50.9 Per cent and we are up 39 per cent.

“Good economic conditions has helped that and the penny has somewhat dropped in regards to the new ACCC rules mandating roll-over protection bars, which we will exit the market because of, and we are effectively now sold out of all the farm style ATV machines.

“DR-Z400E sales are the best in a decade and we have actually run out of stock there also.

“Our dealers are reporting that a lot more families are coming into stores and purchasing models across our trail and kids fun bikes range, where we also had our best results in years. Our dealers are also reporting the sales of second-hand motorcycles are going quite strong.”

Suzuki's $3190 ride away Address topped the overall scooter market. A combination of price, performance, and a handy 20-litre storage compartment helped boost Suzuki's stocks in the scooter market
Suzuki were the only brand to record significant scooter sales growth so far in 2020

Polaris riding the ATV/SSV boom

ATV/SSV specialist Polaris is the next biggest brand. That result is made all the more remarkable due to that they only participate in that single category. With 3433 sales they finished second only to Honda in the ATV/SSV category.

Polaris Managing Director Alan Collins

“The overall ATV/SxS market is up 50.9% YTD, driven by good rainfall in key areas this year alleviating some of the devastating drought conditions, generally solid agricultural conditions, the $150,000 government instant asset depreciation initiative and the impending exit of all major brands from the ATV market ahead of the Consumer Good (Quad Bike) Safety Standard taking effect.

“Whilst the overall ATV/SxS market is up 50.9% YTD, the utility SxS market YTD is actually growing at a similar pace to ATVs. As such, the ATV/SxS market growth is being driven as much by growing market demand for SxS and the market transference from ATV to SxS products as it is by the urgency relating to the ATV market exit of the major brands. Many safety-conscious customers are wisely choosing to purchase vehicles fitted with engineered and certified ROPS such as SxS, rather than entertain the prospect of an ATV fitted with a contraption offering no proven safety benefit which may cause as many injuries as it prevents.”


Harley no longer Australia’s biggest selling Road bike brand

Likewise Harley-Davidson only plays in one part of the market and after so often leading the nation in Road sales, this year H-D are trailing Yamaha after reporting a 10.7 per cent downturn in sales to now rank second on Road sales, and seventh overall on the combined market figures. 

Harley-Davidson Street Glide Special topped the touring category in 2017 and led the away again in 2018, did it again in 2019 and is also leading the way in 2020

BRP up 34.5 per cent

ATV/SSV specialist BRP/Can-Am reported a 34.5 per cent boost to rank eighth outright.


Husqvarna up 67.5 per cent

Husky were a big improver, up 67.5 per cent overall which was comprised of a 134.9 per cent increase in Road sales, off what was an admittedly low base, but the real big numbers came of course in their Off-road sales which were up 59.8 per cent and numbered 1526, besting Suzuki’s off-road figures.

Husqvarna Enduro Trek
Husqvarna 701 Enduro is selling strongly with 126 hitting the trails so far in 2020

BMW in positive territory

BMW shifted 1342 units to be up 8.4 per cent and round out the overall top ten. BMW ranked fifth on Road sales with their R 1250 GS models continuing to sell strongly while the S 1000 RR was Australia’s top selling pure sportsbike by a significant margin. 

BMW M Performance Parts P highRes
The BMW S 1000 RR is by far the biggest selling pure Sportsbike in Australia

Nigel Harvey – BMW Motorrad Australia Head of Product and Marketing

“We had a particularly strong month in June which has continued to be a pleasant surprise considering the challenges many Australians are facing. The result was supported by strong sales in our new product line-up which is proving to have hit the mark with Australia customers.”


Triumph and Ducati down

Triumph rank 11th overall with 803 sales, down 11.4 per cent on the first six months compared to 2019.

Ducati were down 23.9 per cent after recording 504 sales. The 1st July 2020 marked the introduction of the wholly owned corporate subsidiary of Ducati in the Australian market, taking the reins after a successful 56-year relationship with NF Imports.


Indian up 40.2 per cent

Indian sales are up 40.2 per cent with 453 Indian Motorcycles hitting Australian roads during the first six months of 2020 with the FTR1200 and Challenger models doing particularly well. 


Overall volume across all sectors (Brands)
2020 half-year motorcycle sales data

January – June 2020 compared to January – June 2019
Total
YTD 2020 YTD 2019 % CHAN
Honda 12563 10274 22.3%
Yamaha 12344 8959 37.8%
Kawasaki 6545 4533 44.4%
KTM 4391 3310 32.7%
Suzuki 3594 3322 8.2%
Polaris 3433 2685 27.9%
Harley Davidson 2613 2925 -10.7%
BRP Australia 1793 1333 34.5%
Husqvarna 1782 1064 67.5%
BMW 1342 1238 8.4%
Triumph 803 906 -11.4%
Ducati 504 662 -23.9%
Indian Motorcycle 453 323 40.2%
Vespa 337 379 -11.1%
Piaggio 238 375 -36.5%
Moto Guzzi 57 65 -12.3%
Aprilia 47 104 -54.8%
TOTAL 52839 42457 24.5%

2020 half-year motorcycle sales data
Road Motorcycle Sales (Brands)

January – June 2020 compared to January – June 2019
Road
YTD 2020 YTD 2019 % CHAN
Yamaha 2624 2749 -4.5%
Harley Davidson 2613 2925 -10.7%
Honda 2373 2738 -13.3%
Kawasaki 2262 2012 12.4%
BMW 1258 1156 8.8%
KTM 1053 866 21.6%
Suzuki 948 1097 -13.6%
Triumph 803 906 -11.4%
Ducati 504 662 -23.9%
Indian Motorcycle 453 323 40.2%
Husqvarna 256 109 134.9%
Moto Guzzi 57 65 -12.3%
Aprilia 39 60 -35.0%
TOTAL 15243 15668 -2.7%

Off-Road Motorcycle Sales (Brands)
2020 half-year motorcycle sales data

January – June 2020 compared to January – June 2019
Off Road
YTD 2020 YTD 2019 % CHAN
Yamaha 6170 4135 49.2%
Honda 5497 4182 31.4%
KTM 3338 2444 36.6%
Kawasaki 3099 1793 72.8%
Husqvarna 1526 955 59.8%
Suzuki 1255 1157 8.5%
TOTAL 20885 14666 42.4%

Scooter Sales (Brands)
2020 half-year motorcycle sales data

January – June 2020 compared to January – June 2019
Scooter
YTD 2020 YTD 2019 % CHAN
Honda 815 969 -15.9%
Suzuki 428 375 14.1%
Vespa 337 379 -11.1%
Yamaha 256 261 -1.9%
Piaggio 238 375 -36.5%
BMW 84 82 2.4%
Aprilia 8 44 -81.8%
TOTAL 2166 2485 -12.8%

ATV/SSV Sales (Brands)
2020 half-year motorcycle sales data

January – June 2020 compared to January – June 2019
ATV
YTD 2020 YTD 2019 % CHAN
Honda 3878 2385 62.6%
Polaris 3433 2685 27.9%
Yamaha 3294 1814 81.6%
BRP Australia 1793 1333 34.5%
Kawasaki 1184 728 62.6%
Suzuki 963 693 39.0%
TOTAL 14545 9638 50.9%

Top Ten Selling Motorcycles in Australia (Models)
2020 half-year motorcycle sales data

January – June 2020 compared to January – June 2019
Manufacturer Model Total
YTD 2020 YTD 2019 % CHAN
Kawasaki KLX110 1259 870 44.7%
Honda CRF110F 1092 570 91.6%
Yamaha PW50 1040 628 65.6%
Honda CRF50F 934 763 22.4%
Yamaha WR450F 745 671 11.0%
Yamaha TTR50E 685 452 51.5%
Kawasaki NINJA 400 636 488 30.3%
Yamaha TTR110E 616 300 105.3%
KTM 300EXC 554 344 61.0%
Yamaha XTZ690 530 0 100%

What about the other brands….?

It should be noted that some brands are not represented in the official audit figures in relation to motorcycle sales. Brands under the UMI group such as MV Agusta, Royal Enfield and Gas Gas, along with the likes of Sherco, CF Moto, Kymco and SWM which come under the stewardship of Mojo Motorcycles, are not included in the sales figures as these companies choose not to be members of the Federal Chamber of Automotive Industries.

An educated guesstimate suggests that these brands represent around 10-15 per cent of the whole market, thus the data is formulated from audited figures that cover around 85-90 per cent of the motorcycles sold in Australia.

Michael Poynton – Director Mojo Motorcycles

“I can report that we recorded a very strong sales result over May and June, across all of our brands in all respective segments. We have also seen no slow down as we start July, with daily retail sales still at a very high level.”

Joseph Elasmar – CEO, Urban Moto Imports

“We are proud to announce our best ever sales quarter in Australia for Urban Moto Imports off the back of a record 2019. We would like to thank all our customers that have purchased their new motorcycles in-store or ordered via our new online ordering system. We hope these new motorcycle owners are now enjoying the freedom and safety of independent travel for both commuting and leisure riding.

“The commitment shown from our ever-growing dealer network has been exceptional, as they have had to adapt and adjust their business models to support our customers throughout these unprecedented times. We see this as an exciting time for the motorcycle industry and a period where many commuters are looking for alternatives to public transport, with motorcycles being more accessible than ever before and leisure riding being a way for people to spend weekends escaping the cities and allowing them to travel this great land.

“We feel extremely fortunate in being able to support those currently in need with Royal Enfield making donations to Foodbank Australia, providing eight thousand meals and also giving two hundred registered frontline workers a Royal Enfield gift as a Thank You for the support they offer to our communities.

“We look forward to seeing our new motorcycle owners and riders on the roads and at upcoming motorcycling events in the near future.”


FCAI Statement

It is wonderful to see some strong sales from our member motorcycle brands,” Tony Weber, chief executive of the FCAI said. “A year-on-year increase of 24.5 per cent is significant, and signals improving conditions for both members and dealers.”

The most popular segment during the half was the ATV and SSV segment, with a total of 14,545 sales compared to 9,638 sales in the first half of 2019. Off-Road motorcycles reported 20,885 sales in the half year, compared to 14,666 in the same period 2019.

The ATV and SSV segment is up a remarkable 50.9 per cent and now represents 27.5 per cent of the total market. And off-road bikes are also on fire, with an increase of 42.4 per cent, and claiming 39.5 per cent of the total market,” Mr Weber said.

The popularity of these two segments are thought to be a direct result of the COVID19 pandemic. Tony Weber explained:

People can’t go for overseas holidays, and for quite some time, they couldn’t even go for holidays within Australia. So, we believe that, instead of spending up big on expensive family vacations, people are treating themselves in different ways – and this could mean they are taking up new sports like trail bike riding.

ATVs and SSVs are also popular, and we understand this is due to the Government’s instant asset write-off program which makes the purchase of farm machinery and equipment very attractive at the present time,” Mr Weber said.

Road bikes and Scooters did not enjoy the same increase in popularity as the previous two categories. Road bikes reported 15,243 sales during the first half, down 2.7 per cent on the same period last year. Scooters recorded 2,166 sales, down 12.8 per cent, for the first half of 2020.

Honda claimed the top spot YTD reporting, 12,563 sales for a 23.8 per cent market share, followed by Yamaha with 12,344 sales for 23.4 per cent share, Kawasaki with 6,545 sales for 12.4 per cent share, KTM with 4,391 sales for 8.3 per cent share and Suzuki with 3,594 sales for 6.8 per cent market share.

The FCAI has previously stated that motorcycles make perfect sense for commuting within the guidelines of our current pandemic environment. With mass transit systems susceptible to contagion risk, personal transport has become the go-to option for many commuters. Motorcycle and scooter riders can mitigate infection risks, with two-wheeled transportation offering an effective means of maintaining social distance while enjoying a freeing and fun ride that ends with easy parking. Riders can also nimbly negotiate traffic and park conveniently, cutting commute times.

Nationwide, motorcycle and scooter dealers remain open to perform servicing and sales for riders wishing to make a return to the road. Riders are reminded to strictly observe all social distancing and contagion control
requirements, and to regularly disinfect helmets, gloves, and any high-touch surfaces on vehicle controls.

The Industry initiative, Ride Your Motorcycle to Work Week, offers a DIY guide to ensuring your motorcycle is ready for the road at http://www.ridetoworkweek.com.au/news/pre-ride-check

About the FCAI

Along with compiling motorcycle sales data, the FCAI is the primary organisation funded by the motorcycle industry to deal with government agencies. FCAI helped lobby for the Learner Approved Motorcycles Scheme and the Recreational Registration Scheme. They also lobby for exemptions on tightening emissions schemes in relation to motorcycles, and helping to prevent governments trying to restrict or ban the use of ATVs.

Source: MCNews.com.au

Top Ten selling off-road motorcycles

Off-Road Motorcycles Sales Figures

2020 Australia Motorcycle Sales Data


Dirt-bike sales are up by a whopping 42.4 per cent compared to the first six months of 2019, while ATV/SSV sales have gone ballistic to the tune of a 50.9 per cent improvement.

Yamaha have taken over the #1 ranking from Honda when it comes to off-road motorcycle sales.

KTM is the third biggest seller ahead of Kawasaki and Husqvarna.  Kawasaki’s growth largely appears to be on the back of the KLX110, which is Australia’s biggest selling motorcycle.

Husqvarna have also recorded very strong growth to move past Suzuki’s tally of off-road sales.

Yamaha’s WR450F is the most popular ‘Enduro’ bike over KTM’s two-stroke 300 EXC and four-stroke 350 EXC-F. Honda’s CRF450L placed fourth in the ‘Enduro’ category ahead of KTM’s 450 and 500 EXC models while Yamaha’s new WR250F is off to a great start in seventh ahead of Husqvarna’s TE300 and FE350.

Yamaha’s YZ250F and YZ450F siblings top the ‘Motocross’ charts ahead of Honda’s CRF450R and Kawasaki’s KX450F.

Honda’s XR190 continues to lead the way in the ‘Farm’ category and the CRF230F is the top ranking ‘Trail’ machine.

Further tables below show the top tens by each individual category segment.

We do not decide which models are in which category, that is decided by the FCAI in conjunction with their industry partners as to how the data is compiled.


2020 Off-Road Motorcycle Sales (Brand)
2020 half-year motorcycle sales data

January – June 2020 compared to January – June 2019
Off Road
YTD 2020 YTD 2019 % CHAN
Yamaha 6170 4135 49.2%
Honda 5497 4182 31.4%
KTM 3338 2444 36.6%
Kawasaki 3099 1793 72.8%
Husqvarna 1526 955 59.8%
Suzuki 1255 1157 8.5%
TOTAL 20885 14666 42.4%

Top Selling Off-Road Motorcycles
2020 half-year motorcycle sales data

Top 10 by Category – Off Road Bikes
January – June 2020 compared to January – June 2019
Manufacturer Model Total
YTD 2020 YTD 2019 % CHAN
Kawasaki KLX110 1259 870 44.7%
Honda CRF110F 1092 570 91.6%
Yamaha PW50 1040 628 65.6%
Honda CRF50F 934 763 22.4%
Yamaha WR450F 745 671 11.0%
Yamaha TTR50E 685 452 51.5%
Yamaha TTR110E 616 300 105.3%
KTM 300EXC 554 344 61.0%
Honda CRF230F 494 494 0.0%
KTM 350EXCF 433 304 42.4%
Kawasaki’s KLX110 is Australia’s biggest selling motorcycle. The KLX110 comes in a few different sizes and is priced from $3199

Top Selling Enduro Motorcycles
2020 half-year motorcycle sales data

Top 10 by Category – Enduro
January – June 2020 compared to January – June 2019
Manufacturer Model Total
YTD 2020 YTD 2019 % CHAN
Yamaha WR450F 745 671 11.0%
KTM 300EXC 554 344 61.0%
KTM 350EXCF 433 304 42.4%
Honda CRF450L 423 134 215.7%
KTM 450EXC 323 161 100.6%
KTM 500EXC 322 321 0.3%
Yamaha WR250F 322 122 163.9%
Husqvarna TE300 268 141 90.1%
Husqvarna FE350 197 109 80.7%
Yamaha WR250R 183 141 29.8%
Yamaha WRF
Yamaha are the #1 selling off-road motorcycle brand in Australia

Top Selling Motocross Motorcycles
2020 half-year motorcycle sales data

Top 10 by Category – Moto Cross
January – June 2020 compared to January – June 2019
Manufacturer Model Total
YTD 2020 YTD 2019 % CHAN
Yamaha YZ250F 403 336 19.9%
Yamaha YZ450F 345 247 39.7%
Honda CRF450R 334 229 45.9%
Kawasaki KX450 298 196 52.0%
Honda CRF250R 256 175 46.3%
KTM 250SXF 245 156 57.1%
KTM 85SX 208 174 19.5%
Kawasaki KX250 204 138 47.8%
KTM 450SXF 187 175 6.9%
Yamaha YZ250 186 130 43.1%

Top Selling Farm Motorcycles
2020 half-year motorcycle sales data

Top 10 by Category – Farm
January – June 2020 compared to January – June 2019
Manufacturer Model Total
YTD 2020 YTD 2019 % CHAN
Honda XR190 391 323 21.1%
Suzuki TROJAN 346 278 24.5%
Yamaha AG200 195 158 23.4%
Yamaha AG125 106 87 21.8%
Kawasaki Stockman 250 79 72 9.7%
Honda XR150L 43 93 -53.8%
Suzuki TF125 5 27 -81.5%
Honda CT200 1 0 100%
Yamaha AG100 0 3 -100.0%
Honda CTX200 0 8 -100.0%

Top Selling Fun Motorcycles
2020 half-year motorcycle sales data

Top 10 by Category – Fun
January – June 2020 compared to January – June 2019
Manufacturer Model Total
YTD 2020 YTD 2019 % CHAN
Kawasaki KLX110 1259 870 44.7%
Honda CRF110F 1092 570 91.6%
Yamaha PW50 1040 628 65.6%
Honda CRF50F 934 763 22.4%
Yamaha TTR50E 685 452 51.5%
Yamaha TTR110E 616 300 105.3%
Honda CRF125FB 408 252 61.9%
Kawasaki KLX140 378 248 52.4%
Yamaha TTR125E/LWE 304 133 128.6%
Honda CRF125F 259 166 56.0%

Top Selling Trail Motorcycles
2020 half-year motorcycle sales data

Top 10 by Category – Trail
January – June 2020 compared to January – June 2019
Manufacturer Model Total
YTD 2020 YTD 2019 % CHAN
Honda CRF230F 494 494 0.0%
Suzuki DR-Z400E 423 350 20.9%
Honda CRF250F 371 392 -5.4%
Yamaha TTR230/A 268 144 86.1%
Honda CRF250L 261 327 -20.2%
Kawasaki KLX230R 220 0 100%
Kawasaki KLX300 194 0 100%
Kawasaki KLX150BF 192 126 52.4%
Yamaha XT250 126 74 70.3%
Kawasaki KLX230 98 0 100%

2020 ATV Sales (Brand)
2020 half-year motorcycle sales data

January – June 2020 compared to January – June 2019
ATV
YTD 2020 YTD 2019 % CHAN
Honda 3878 2385 62.6%
Polaris 3433 2685 27.9%
Yamaha 3294 1814 81.6%
BRP Australia 1793 1333 34.5%
Kawasaki 1184 728 62.6%
Suzuki 963 693 39.0%
TOTAL 14545 9638 50.9%

Top Selling ATV/SSV (Model)
2020 half-year motorcycle sales data

Top 10 by Category – ATVs
January – June 2020 compared to January – June 2019
Manufacturer Model Total
YTD 2020 YTD 2019 % CHAN
Yamaha YFM450FB/P 597 396 50.8%
Honda TRX420FM 547 329 66.3%
Yamaha YFM350F 443 218 103.2%
Polaris Sportsman 570 391 369 6.0%
Honda TRX420TM 374 190 96.8%
Yamaha YFM90R 359 209 71.8%
Yamaha YFM700FA 353 201 75.6%
Honda TRX250TM 345 264 30.7%
Honda TRX520FM 318 0 100%
Yamaha YFM350 280 141 98.6%
Yamaha’s YFM450 FB/P is Australia’s top selling ATV with 597 hitting the turf so far in 2019

Top Selling Off-Road 4 Wheel SSV  (Model)
2020 half-year motorcycle sales data

Top 10 by Category – Off-Road 4 wheel
January – June 2020 compared to January – June 2019
Manufacturer Model Total
YTD 2020 YTD 2019 % CHAN
Polaris ACE 570 66 108 -38.9%
Polaris ACE 500 65 72 -9.7%
Polaris ACE 150 21 18 16.7%
Polaris ACE 900 1 6 -83.3%

What about the other brands….?

It should be noted that some brands are not represented in the official audit figures in relation to motorcycle sales. Brands under the UMI group such as MV Agusta, Royal Enfield and Gas Gas, along with the likes of Sherco, CF Moto, Kymco and SWM which come under the stewardship of Mojo Motorcycles, are not included in the sales figures as these companies choose not to be members of the Federal Chamber of Automotive Industries.

An educated guesstimate suggests that these brands represent around 10-15 per cent of the whole market, thus the data is formulated from audited figures that cover around 85-90 per cent of the motorcycles sold in Australia.

Along with compiling motorcycles sales data, the FCAI is the primary organisation funded by the motorcycle industry to deal with government agencies. FCAI helped lobby for the Learner Approved Motorcycles Scheme and the Recreational Registration Scheme. They also lobby for exemptions on tightening emissions schemes in relation to motorcycles, and helping to prevent governments trying to restrict or ban the use of ATVs.

Source: MCNews.com.au

Most popular road motorcycles in Australia

Road Motorcycles Sales Figures

Yamaha #1

2020 Half-Year Motorcycle Sales Data Australia


Road motorcycle sales are down 2.7 per cent and Scooter sales down 12.8 per cent.

Yamaha has taken the lead in Australian Road motorcycle sales from Harley-Davidson and extended their lead over Honda.

Kawasaki’s Ninja 400 is Australia’s top selling road motorcycle and Kawasaki road sales picked up by 12.4 per cent which sees Team Green rank fourth on sales ahead of BMW.

BMW’s S 1000 RR is Australia’s biggest selling pure sports-bike by a significant margin.

Yamaha’s Tenere 700 is the most popular ‘Adventure-Touring’ motorcycle, more than doubling the amount of sales of any other motorcycle in that category.

The MT-07L is Australia’s favourite ‘Naked’ and the YZF-R3 is, according to the FCAI data classifieds as a ‘Sports-Tourer’, tops that category.

Harley’s Street 500 topped the ‘Cruiser ‘category while the Street Glide Special again topped the ‘Touring’ segment.

Honda’s NSC110 continues to top the ‘Scooter’ sales category.

Further tables below show the top tens by each individual category segment.

We do not decide which models are in which category, that is decided by the FCAI in conjunction with their industry partners as to how the data is compiled.


Road Motorcycle Sales (Brands)
2020 half-year motorcycle sales data

January – June 2020 compared to January – June 2019
Road
YTD 2020 YTD 2019 % CHAN
Yamaha 2624 2749 -4.5%
Harley Davidson 2613 2925 -10.7%
Honda 2373 2738 -13.3%
Kawasaki 2262 2012 12.4%
BMW 1258 1156 8.8%
KTM 1053 866 21.6%
Suzuki 948 1097 -13.6%
Triumph 803 906 -11.4%
Ducati 504 662 -23.9%
Indian Motorcycle 453 323 40.2%
Husqvarna 256 109 134.9%
Moto Guzzi 57 65 -12.3%
Aprilia 39 60 -35.0%
TOTAL 15243 15668 -2.7%
Yamaha Tenere RbMotoLens
Yamaha’s Tenere 700 is Australia second biggest selling Road motorcycle

Road Bikes Top Ten Overall
2020 half-year motorcycle sales data

Top 10 by Category – Road Bikes
January – June 2020 compared to January – June 2019
Manufacturer Model Total
YTD 2020 YTD 2019 % CHAN
Kawasaki NINJA 400 636 488 30.3%
Yamaha XTZ690 530 0 100%
Harley Davidson XG500 433 298 45.3%
Yamaha MT07L 382 525 -27.2%
Honda CB125E 377 569 -33.7%
Kawasaki Vulcan S 353 268 31.7%
Honda CMX500 309 330 -6.4%
Yamaha MT-09 306 395 -22.5%
Harley Davidson FXBRS 303 383 -20.9%
Yamaha YZF-R3A 302 471 -35.9%
Kawasaki's new for 2018 Ninja 400 offering
Kawasaki Ninja 400 is Australia’s #1 Road bike

Learner Approved Motorcycle Sales
2020 half-year motorcycle sales data

Top 10 by Category – LAMS Approved
January – June 2020 compared to January – June 2019
Manufacturer Model Total
YTD 2020 YTD 2019 % CHAN
Yamaha WR450F 745 671 11.0%
Kawasaki NINJA 400 636 488 30.3%
KTM 300EXC 554 344 61.0%
Honda NSC110 516 496 4.0%
KTM 350EXCF 433 304 42.4%
Harley Davidson XG500 433 298 45.3%
Suzuki DR-Z400E 423 350 20.9%
Honda CRF450L 423 134 215.7%
Honda XR190 391 323 21.1%
Yamaha MT07L 382 525 -27.2%

Adventure-Touring Motorcycle Sales
2020 half-year motorcycle sales data

Top 10 by Category – Adventure Touring
January – June 2020 compared to January – June 2019
Manufacturer Model Total
YTD 2020 YTD 2019 % CHAN
Yamaha XTZ690 530 0 100%
Suzuki DR650SE 258 229 12.7%
BMW R 1250 GS Adventure 193 194 -0.5%
KTM 790 Adventure R 190 169 12.4%
BMW R 1250 GS 161 155 3.9%
Honda CB500XA 152 141 7.8%
Kawasaki KLR650 135 112 20.5%
Husqvarna 701END 126 66 90.9%
KTM 690ENDR 115 92 25.0%
Honda CRF1100 109 0 100%

Cruiser Motorcycle Sales
2020 half-year motorcycle sales data

Top 10 by Category – Cruiser
January – June 2020 compared to January – June 2019
Manufacturer Model Total
YTD 2020 YTD 2019 % CHAN
Harley Davidson XG500 433 298 45.3%
Kawasaki Vulcan S 353 268 31.7%
Honda CMX500 309 330 -6.4%
Harley Davidson FXBRS 303 383 -20.9%
Yamaha XVS650/A 201 231 -13.0%
Indian Motorcycle Scout 183 178 2.8%
Harley Davidson LOW RIDER S 174 0 100%
Harley Davidson FLSB 163 195 -16.4%
Harley Davidson FXBB 161 132 22.0%
Harley Davidson FLFBS 157 235 -33.2%

Nakedbike Motorcycle Sales
2020 half-year motorcycle sales data

Top 10 by Category – Naked
January – June 2020 compared to January – June 2019
Manufacturer Model Total
YTD 2020 YTD 2019 % CHAN
Yamaha MT07L 382 525 -27.2%
Honda CB125E 377 569 -33.7%
Yamaha MT-09 306 395 -22.5%
Yamaha MT03LA 268 292 -8.2%
Honda GROM 265 298 -11.1%
Kawasaki Z900RS 203 167 21.6%
KTM 390 Duke 183 139 31.7%
Honda CB650R 166 70 137.1%
KTM 200 Duke 108 21 414.3%
Kawasaki Z400 99 81 22.2%

Sport-Touring  Motorcycle Sales
2020 half-year motorcycle sales data

Top 10 by Category – Sport Touring
January – June 2020 compared to January – June 2019
Manufacturer Model Total
YTD 2020 YTD 2019 % CHAN
Yamaha YZF-R3A 302 471 -35.9%
Kawasaki NINJA 650L 207 141 46.8%
Yamaha MT07TRL 65 57 14.0%
BMW R 1250 RS 58 0 100%
Kawasaki Ninja 1000 56 54 3.7%
Kawasaki NINJA 1000 SX 55 0 100%
BMW S 1000 XR 52 53 -1.9%
Yamaha MT09TRA 49 99 -50.5%
Suzuki GSX-R125 40 52 -23.1%
Kawasaki Versys 650L 33 26 26.9%
The FCAI data calls the YZF-R3 a sports-touring motorcycle….

Touring Motorcycle Sales
2020 half-year motorcycle sales data

Top 10 by Category – Touring
January – June 2020 compared to January – June 2019
Manufacturer Model Total
YTD 2020 YTD 2019 % CHAN
Harley Davidson FLHXS 121 177 -31.6%
Harley Davidson FLHTK 103 101 2.0%
Harley Davidson FLTRXS 79 86 -8.1%
BMW R1250RT 68 43 58.1%
Yamaha FJR1300 56 50 12.0%
Indian Motorcycle Chieftain 48 53 -9.4%
Harley Davidson FLHRXS 44 69 -36.2%
Indian Motorcycle Roadmaster 34 27 25.9%
Harley Davidson FLHXSE 34 45 -24.4%
Harley Davidson FLHTCUTG 26 65 -60.0%
Harley-Davidson Street Glide Special
Harley-Davidson Street Glide Special topped the touring category in 2017 and led the away again in 2018, did it again in 2019 and is also leading the way in 2020

Supersport Motorcycle Sales
2020 half-year motorcycle sales data

Top 10 by Category – Super Sport
January – June 2020 compared to January – June 2019
Manufacturer Model Total
YTD 2020 YTD 2019 % CHAN
Kawasaki NINJA 400 636 488 30.3%
Honda CBR650R 239 138 73.2%
BMW S 1000 RR 162 75 116.0%
Honda CBR500R 113 222 -49.1%
Yamaha YZF-R1 62 68 -8.8%
Suzuki GSX-R1000 54 62 -12.9%
Yamaha YZF-R6 50 41 22.0%
KTM RC390 50 81 -38.3%
Suzuki GSX-R750 45 69 -34.8%
Ducati Superbike 43 102 -57.8%
BMW S RR Action
The BMW S 1000 RR was Australia’s top selling pure sportsbike by a huge margin

Scooter Sales (Brands)
2020 half-year motorcycle sales data

January – June 2020 compared to January – June 2019
Scooter
YTD 2020 YTD 2019 % CHAN
Honda 815 969 -15.9%
Suzuki 428 375 14.1%
Vespa 337 379 -11.1%
Yamaha 256 261 -1.9%
Piaggio 238 375 -36.5%
BMW 84 82 2.4%
Aprilia 8 44 -81.8%
TOTAL 2166 2485 -12.8%
Suzuki's $3190 ride away Address topped the overall scooter market. A combination of price, performance, and a handy 20-litre storage compartment helped boost Suzuki's stocks in the scooter market
Suzuki were the only brand to record significant scooter sales growth so far in 2020

Scooter Sales (Models)
2020 half-year motorcycle sales data

Top 10 by Category – Scooters
January – June 2020 compared to January – June 2019
Manufacturer Model Total
YTD 2020 YTD 2019 % CHAN
Honda NSC110 516 496 4.0%
Suzuki ADDRESS 372 342 8.8%
Vespa GTS 300 146 188 -22.3%
Yamaha GPD150A 126 69 82.6%
Honda MW110 118 167 -29.3%
Vespa PRIMAVERA 150 117 110 6.4%
Piaggio Fly 150 110 156 -29.5%
Honda WW150 98 154 -36.4%
Yamaha XMAX300 64 110 -41.8%
Piaggio Medley 150 54 67 -19.4%

What about the other brands….?

It should be noted that some brands are not represented in the official audit figures in relation to motorcycle sales. Brands under the UMI group such as MV Agusta, Royal Enfield and Gas Gas, along with the likes of Sherco, CF Moto, Kymco and SWM which come under the stewardship of Mojo Motorcycles, are not included in the sales figures as these companies choose not to be members of the Federal Chamber of Automotive Industries.

An educated guesstimate suggests that these brands represent around 10-15 per cent of the whole market, thus the data is formulated from audited figures that cover around 85-90 per cent of the motorcycles sold in Australia.

Along with compiling motorcycles sales data, the FCAI is the primary organisation funded by the motorcycle industry to deal with government agencies. FCAI helped lobby for the Learner Approved Motorcycles Scheme and the Recreational Registration Scheme. They also lobby for exemptions on tightening emissions schemes in relation to motorcycles, and helping to prevent governments trying to restrict or ban the use of ATVs.[/vc_column_text][/vc_column][/vc_row]

Source: MCNews.com.au

Motorcycle Sales Figures | 2019 Half-Year Results

2019 YTD Australia Motorcycle Sales Data

Overall the Australian motorcycle market, across all sectors, road, off-road, ATV and scooters is down 11.4 per cent. Every single major brand is down in comparison to the first six months of 2018, which itself was not a great year for the motorcycle market.

From January to June, motorcycle industry sales totalled 47,942 in 2018 compared with 50,939 for the same period in 2017. Over the first six months of 2019 that half-year figure has fallen further to 42,457.

Honda is still #1 overall with 10,275 sales chalked up in the first half of 2019. Big Red’s result helped a great deal by Honda’s very positive growth in scooter sales combined with a relatively good showing in the off-road market. These positives helped somewhat offset a 28.9 per cent drop in road sales for Honda and a 22 per cent drop in ATV sales.

Honda CBE Red
Affordable learner machines like Honda’s CB125E is what is keeping road bike sales ticking over

None of the brands are in positive territory overall. KTM and Kawasaki are the only two companies to only go backwards in single digit percentages, while the rest of the brands suffered double-digit declines.

Despite a 19.4 per cent decline in sales Harley-Davidson are still Australia’s biggest selling road bike brand while Yamaha narrowly edged past Honda on road bike sales.

Yamaha MT LA RHF
Yamaha MT-07 LA

Off-road it was a reversal of the blue-red fortunes with Honda sneaking ahead of Yamaha for the #1 spot in dirt-bikes.

Scooters are the only segment of the market that is in positive territory overall and Honda’s growth in this area has been phenomenal. Only a few years ago Honda was a bit-part player in the scooter market, but are now by far the market leader in this area.

Polaris remain the biggest selling ATV brand in Australia across a four-wheeler market that is 13.4 per cent down overall.


Motorcycle brands by overall volume

January – June 2019 compared to January – June 2018
Manufacturer Total
YTD 2019 YTD 2018 % CHAN
Honda 10274 11655 -11.8%
Yamaha 8959 10085 -11.2%
Kawasaki 4533 4718 -3.9%
Suzuki 3322 3724 -10.8%
KTM 3310 3476 -4.8%
Harley Davidson 2925 3629 -19.4%
Polaris 2685 3098 -13.3%
BRP Australia 1333 1308 1.9%
BMW 1238 1395 -11.3%
Husqvarna 1064 1232 -13.6%
Triumph 906 1195 -24.2%
Ducati 662 738 -10.3%
Vespa 379 434 -12.7%
Piaggio 375 498 -24.7%
Indian Motorcycle 323 453 -28.7%
Aprilia 104 197 -47.2%
Moto Guzzi 65 74 -12.2%
TOTAL 42457 47909 -11.4%

2019 Road Motorcycle Sales

January – June 2019 compared to January – June 2018
Manufacturer Road
YTD 2019 YTD 2018 % CHAN
Harley Davidson 2925 3629 -19.4%
Yamaha 2749 3014 -8.8%
Honda 2738 3853 -28.9%
Kawasaki 2012 2344 -14.2%
BMW 1156 1367 -15.4%
Suzuki 1097 1327 -17.3%
Triumph 906 1195 -24.2%
KTM 866 794 9.1%
Ducati 662 738 -10.3%
Indian Motorcycle 323 453 -28.7%
Husqvarna 109 143 -23.8%
Moto Guzzi 65 74 -12.2%
Aprilia 60 111 -45.9%
TOTAL 15668 19042 -17.7%

2019 Off-Road Motorcycle Sales

January – June 2019 compared to January – June 2018
Manufacturer Off Road
YTD 2019 YTD 2018 % CHAN
Honda 4182 4180 0.0%
Yamaha 4135 4740 -12.8%
KTM 2444 2682 -8.9%
Kawasaki 1793 1663 7.8%
Suzuki 1157 1226 -5.6%
Husqvarna 955 1089 -12.3%
TOTAL 14666 15580 -5.9%

2019 Scooter Sales

January – June 2019 compared to January – June 2018
Manufacturer Scooter
YTD 2019 YTD 2018 % CHAN
Honda 969 557 74.0%
Vespa 379 434 -12.7%
Piaggio 375 498 -24.7%
Suzuki 375 252 48.8%
Yamaha 261 236 10.6%
BMW 82 28 192.9%
Aprilia 44 86 -48.8%
TOTAL 2485 2091 18.8%

2019 ATV Sales

January – June 2019 compared to January – June 2018
Manufacturer ATV
YTD 2019 YTD 2018 % CHAN
Polaris 2685 3098 -13.3%
Honda 2385 3065 -22.2%
Yamaha 1814 2095 -13.4%
BRP Australia 1333 1308 1.9%
Kawasaki 728 711 2.4%
Suzuki 693 919 -24.6%
TOTAL 9638 11196 -13.9%

Top Ten Selling Motorcycles in Australia
YTD 2019

Top 10 Overall – Excludes ATVs
January – June 2019 compared to January – June 2018
Manufacturer Model Total
YTD 2019 YTD 2018 % CHAN
Kawasaki KLX110 870 539 61.4%
Honda CRF50F 763 614 24.3%
Yamaha WR450F 671 620 8.2%
Yamaha PW50 628 625 0.5%
Honda CRF110F 570 504 13.1%
Honda CB125E 569 637 -10.7%
Yamaha MT07L 525 504 4.2%
Honda NSC110 496 238 108.4%
Honda CRF230F 494 668 -26.0%
Kawasaki NINJA 400 488 443 10.2%

What about the other brands….?

It should be noted that some brands are not represented in the official audit figures in relation to motorcycle sales. Brands under the UMI group such as MV Agusta, Royal Enfield and Gas Gas, along with the likes of Sherco, CF Moto, Kymco and SWM which come under the stewardship of Mojo Motorcycles, are not included in the sales figures as these companies choose not to be members of the Federal Chamber of Automotive Industries.

An educated guesstimate suggests that these brands represent around 10 per cent of the whole market, thus the data is formulated from audited figures that cover around 90 per cent of the motorcycles sold in Australia.

Along with compiling motorcycles sales data, the FCAI is the primary organisation funded by the motorcycle industry to deal with government agencies. FCAI helped lobby for the Learner Approved Motorcycles Scheme and the Recreational Registration Scheme. They also lobby for exemptions on tightening emissions schemes in relation to motorcycles, and helping to prevent governments trying to restrict or ban the use of ATVs.

Source: MCNews.com.au

Road Motorcycle Sales Figures | 2019 Half-Year Results

Motorcycles Sales Figures

2019 YTD Road Motorcycle Sales Data

If any cold comfort can be taken in today’s release of the latest motorcycle sales figures for the Australian market it is that, despite the efforts of regulators to make obtaining a motorcycle licence as painful and expensive as possible, it is again the learner legal machines that are propping up the road motorcycle sales volume.

Honda CBE Blue
Honda CB125E leads the way

Honda’s affordable CB125E again led the way ahead of Yamaha’s MT-07L. Kawasaki’s Ninja 400 took third place ahead of Yamaha’s YZF-R3 and MT-09.

The chrome is still shining for Harley-Davidson with the big-bore breakout defying the overall negative trend to rank as Australia’s sixth biggest selling road motorcycle and earn the mantle once again as the country’s favourite cruiser style motorcycle.

Next best is the baby cruiser from Honda. The CMX 500 continues to do very well and Honda will be very pleased to have bested Harley’s Street 500 in the sales figures. 330 new CMX 500 machines hit the streets in the first six months of 2019 while in equal eighth with the Honda Grom was the H-D Street 500, that unlikely pairing registering 298 sales apiece while Yamaha’s MT-03LA rounded out the overall road-bike top ten.

Amongst the big-bore boy racer Superbikes Honda topped the charts with the CBR 1000 RR Fireblade by a handy margin. In fact, Fireblade sales almost doubled that of any of the other Japanese litre-bikes.  Ducati is making progress with V4 sales while the S 1000 RR also did reasonably well considering that BMW have been waiting a long time for stock of their latest model.

2019 Road Motorcycle Sales

January – June 2019 compared to January – June 2018
Manufacturer Road
YTD 2019 YTD 2018 % CHAN
Harley Davidson 2925 3629 -19.4%
Yamaha 2749 3014 -8.8%
Honda 2738 3853 -28.9%
Kawasaki 2012 2344 -14.2%
BMW 1156 1367 -15.4%
Suzuki 1097 1327 -17.3%
Triumph 906 1195 -24.2%
KTM 866 794 9.1%
Ducati 662 738 -10.3%
Indian Motorcycle 323 453 -28.7%
Husqvarna 109 143 -23.8%
Moto Guzzi 65 74 -12.2%
Aprilia 60 111 -45.9%
TOTAL 15668 19042 -17.7%

Road Bikes Top Ten Overall

Top 10 by Category – Road Bikes
January – June 2019 compared to January – June 2018
Manufacturer Model Total
YTD 2019 YTD 2018 % CHAN
Honda CB125E 569 637 -10.7%
Yamaha MT07L 525 504 4.2%
Kawasaki NINJA 400 488 443 10.2%
Yamaha YZF-R3A 471 445 5.8%
Yamaha MT-09 395 384 2.9%
Harley Davidson FXBRS 383 384 -0.3%
Honda CMX500 330 350 -5.7%
Harley Davidson XG500 298 466 -36.1%
Honda GROM 298 355 -16.1%
Yamaha MT03LA 292 376 -22.3%

Learner Approved Motorcycle Sales

Top 10 by Category – LAMS Approved
January – June 2019 compared to January – June 2018
Manufacturer Model Total
YTD 2019 YTD 2018 % CHAN
Yamaha WR450F 671 620 8.2%
Honda CB125E 569 637 -10.7%
Yamaha MT07L 525 504 4.2%
Honda NSC110 496 238 108.4%
Kawasaki NINJA 400 488 443 10.2%
Yamaha YZF-R3A 471 445 5.8%
Suzuki DR-Z400E 350 435 -19.5%
KTM 300EXC 344 519 -33.7%
Suzuki ADDRESS 342 203 68.5%
Honda CMX500 330 350 -5.7%

Adventure-Touring Motorcycle Sales

Top 10 by Category – Adventure Touring
January – June 2019 compared to January – June 2018
Manufacturer Model Total
YTD 2019 YTD 2018 % CHAN
Suzuki DR650SE 229 274 -16.4%
BMW R 1250 GS Adventure 194 0 100%
Honda Africa Twin 176 318 -44.7%
KTM 790 Adventure R 169 0 100%
BMW R 1250 GS 155 0 100%
Honda CB500XA 141 111 27.0%
Suzuki DL650 116 109 6.4%
Kawasaki KLR650 112 137 -18.2%
BMW G 310 GS 108 112 -3.6%
KTM 690 Enduro 92 88 4.5%

Cruiser Motorcycle Sales

Top 10 by Category – Cruiser
January – June 2019 compared to January – June 2018
Manufacturer Model Total
YTD 2019 YTD 2018 % CHAN
Harley Davidson FXBRS 383 384 -0.3%
Honda CMX500 330 350 -5.7%
Harley Davidson XG500 298 466 -36.1%
Kawasaki Vulcan S 268 378 -29.1%
Harley Davidson FLFBS 235 222 5.9%
Yamaha XVS650/A 231 226 2.2%
Harley Davidson FLSB 195 168 16.1%
Indian Motorcycle Scout 178 258 -31.0%
Harley Davidson FXBB 132 240 -45.0%
Harley Davidson FXFBS 95 137 -30.7%

Nakedbike Motorcycle Sales

Top 10 by Category – Naked
January – June 2019 compared to January – June 2018
Manufacturer Model Total
YTD 2019 YTD 2018 % CHAN
Honda CB125E 569 637 -10.7%
Yamaha MT07L 525 504 4.2%
Yamaha MT-09 395 384 2.9%
Honda GROM 298 355 -16.1%
Yamaha MT03LA 292 376 -22.3%
Kawasaki Z900RS 167 246 -32.1%
Yamaha XSR700LA 152 152 0.0%
KTM 390DUKE 139 156 -10.9%
Honda CB300R 114 22 418.2%
Yamaha MT10 108 131 -17.6%

Sport-Touring  Motorcycle Sales

Top 10 by Category – Sport Touring
January – June 2019 compared to January – June 2018
Manufacturer Model Total
YTD 2019 YTD 2018 % CHAN
Yamaha YZF-R3A 471 445 5.8%
Kawasaki Ninja 650L 141 161 -12.4%
Yamaha MT09TRA 99 65 52.3%
Suzuki GSX-S125 87 76 14.5%
Kawasaki VERSYS-X 300 69 73 -5.5%
Honda CBR650FL 63 181 -65.2%
Yamaha MT07TRL 57 37 54.1%
Kawasaki Ninja 1000 54 75 -28.0%
BMW S 1000 XR 53 69 -23.2%
Suzuki GSX-R125 52 41 26.8%

Touring Motorcycle Sales

Top 10 by Category – Touring
January – June 2019 compared to January – June 2018
Manufacturer Model Total
YTD 2019 YTD 2018 % CHAN
Harley Davidson FLHXS 177 122 45.1%
Harley Davidson FLHTK 101 69 46.4%
Harley Davidson FLTRXS 86 46 87.0%
Harley Davidson FLHRXS 69 70 -1.4%
Harley Davidson FLHTCUTG 65 65 0.0%
Indian Motorcycle Chieftain 53 36 47.2%
Yamaha FJR1300 50 50 0.0%
Harley Davidson FLHXSE 45 40 12.5%
BMW R 1250 RT 43 0 100%
Harley Davidson FLHX 41 60 -31.7%

Supersport Motorcycle Sales

Top 10 by Category – Super Sport
January – June 2019 compared to January – June 2018
Manufacturer Model Total
YTD 2019 YTD 2018 % CHAN
Kawasaki NINJA 400 488 443 10.2%
Honda CBR500R 222 310 -28.4%
Honda CBR650R 138 0 100%
Honda CBR1000RR 112 65 72.3%
Ducati Superbike 102 0 100%
KTM RC390 81 125 -35.2%
BMW S 1000 RR 75 108 -30.6%
Suzuki GSX-R750 69 80 -13.8%
Yamaha YZF-R1 68 73 -6.8%
Suzuki GSX-R1000 62 62 0.0%

Scooter Sales Figures

Honda’s NSC110 is smashing it in the scooter market and along with Suzuki’s Address this pairing along are taking a hefty slice of the overall scooter sales in Australia.

Vespa continues to do pretty well while Yamaha’s new XMAX 300 is starting to grow in popularity.

It is so pleasing to see that Australian consumers have now almost completely shunned the cheap and nasty no-name shite that once sold in good numbers in this space, but now thankfully have died a natural death.

Honda has now established themselves as the clear market leader in scooter sales.

2019 Scooter Sales

January – June 2019 compared to January – June 2018
Manufacturer Scooter
YTD 2019 YTD 2018 % CHAN
Honda 969 557 74.0%
Vespa 379 434 -12.7%
Piaggio 375 498 -24.7%
Suzuki 375 252 48.8%
Yamaha 261 236 10.6%
BMW 82 28 192.9%
Aprilia 44 86 -48.8%
TOTAL 2485 2091 18.8%

Scooter Sales

Top 10 by Category – Scooters
January – June 2019 compared to January – June 2018
Manufacturer Model Total
YTD 2019 YTD 2018 % CHAN
Honda NSC110 496 238 108.4%
Suzuki ADDRESS 342 203 68.5%
Vespa GTS 300 188 196 -4.1%
Honda MW110 167 89 87.6%
Piaggio Fly 150 156 184 -15.2%
Honda WW150 154 135 14.1%
Yamaha XMAX300 110 68 61.8%
Vespa PRIMAVERA 150 110 103 6.8%
Yamaha GPD150A 69 60 15.0%
Piaggio Medley 150 67 54 24.1%

Source: MCNews.com.au

Off-Road Motorcycle Sales Figures | 2019 Half-Year Results

Motorcycles Sales Figures

2019 YTD Road Motorcycle Sales Data

In the off-road market it is again the tiddlers leading the way with both Kawasaki’s KLX 110 and Honda’s CRF50F marking up big improvements to take the 1-2 spots in the off-road market.

Of the big bikes again it is Australian bush bashers perennial favourite the WR450F that won more hard-earned Aussie dollars then any of its competitors in the enduro space. Next up in the Enduro category though were a quartet of KTM machines led by the 300 EXC two-stroke.

Yamaha also topped the motocross charts with the YZ250F and YZ450F siblings but there was little good news to be had in the MX sector with sales of almost every model well down across the board.

2019 Off-Road Motorcycle Sales

January – June 2019 compared to January – June 2018
Manufacturer Off Road
YTD 2019 YTD 2018 % CHAN
Honda 4182 4180 0.0%
Yamaha 4135 4740 -12.8%
KTM 2444 2682 -8.9%
Kawasaki 1793 1663 7.8%
Suzuki 1157 1226 -5.6%
Husqvarna 955 1089 -12.3%
TOTAL 14666 15580 -5.9%

Top Selling Off-Road Motorcycles

Top 10 by Category – Off Road Bikes
January – June 2019 compared to January – June 2018
Manufacturer Model Total
YTD 2019 YTD 2018 % CHAN
Kawasaki KLX110 870 539 61.4%
Honda CRF50F 763 614 24.3%
Yamaha WR450F 671 620 8.2%
Yamaha PW50 628 625 0.5%
Honda CRF110F 570 504 13.1%
Honda CRF230F 494 668 -26.0%
Yamaha TTR50E 452 580 -22.1%
Honda CRF250F 392 0 100%
Suzuki DR-Z400E 350 435 -19.5%
KTM 300EXC 344 519 -33.7%

Top Selling Enduro Motorcycles

Top 10 by Category – Enduro
January – June 2019 compared to January – June 2018
Manufacturer Model Total
YTD 2019 YTD 2018 % CHAN
Yamaha WR450F 671 620 8.2%
KTM 300EXC 344 519 -33.7%
KTM 500EXC 321 337 -4.7%
KTM 350EXCF 304 257 18.3%
KTM 450EXC 161 188 -14.4%
Yamaha WR250R 141 152 -7.2%
Husqvarna TE300 141 156 -9.6%
Honda CRF450L 134 0 100%
Yamaha WR250F 122 219 -44.3%
Husqvarna FE350 109 123 -11.4%

Top Selling Motocross Motorcycles

Top 10 by Category – Moto Cross
January – June 2019 compared to January – June 2018
Manufacturer Model Total
YTD 2019 YTD 2018 % CHAN
Yamaha YZ250F 336 359 -6.4%
Yamaha YZ450F 247 397 -37.8%
Honda CRF450R 229 369 -37.9%
Kawasaki KX450F 196 173 13.3%
Honda CRF250R 175 310 -43.5%
KTM 450SXF 175 148 18.2%
KTM 85SX 174 197 -11.7%
KTM 250SXF 156 165 -5.5%
Yamaha YZ85/LW 146 90 62.2%
Yamaha YZ65 143 113 26.5%

Top Selling Farm Motorcycles

Top 10 by Category – Farm
January – June 2019 compared to January – June 2018
Manufacturer Model Total
YTD 2019 YTD 2018 % CHAN
Honda XR190 323 309 4.5%
Suzuki TROJAN 278 353 -21.2%
Yamaha AG200 158 203 -22.2%
Honda XR150L 93 155 -40.0%
Yamaha AG125 87 92 -5.4%
Kawasaki Stockman 250 72 82 -12.2%
Suzuki TF125 27 32 -15.6%
Honda CTX200 8 17 -52.9%
Yamaha AG100 3 17 -82.4%

Top Selling Fun Motorcycles

Top 10 by Category – Fun
January – June 2019 compared to January – June 2018
Manufacturer Model Total
YTD 2019 YTD 2018 % CHAN
Kawasaki KLX110 870 539 61.4%
Honda CRF50F 763 614 24.3%
Yamaha PW50 628 625 0.5%
Honda CRF110F 570 504 13.1%
Yamaha TTR50E 452 580 -22.1%
Yamaha TTR110E 300 367 -18.3%
Honda CRF125FB 252 269 -6.3%
Kawasaki KLX140 248 201 23.4%
Honda CRF150F 186 187 -0.5%
Honda CRF125F 166 170 -2.4%

Top Selling Trail Motorcycles

Top 10 by Category – Trail
January – June 2019 compared to January – June 2018
Manufacturer Model Total
YTD 2019 YTD 2018 % CHAN
Honda CRF230F 494 668 -26.0%
Honda CRF250F 392 0 100%
Suzuki DR-Z400E 350 435 -19.5%
Honda CRF250L 327 440 -25.7%
Yamaha TTR230/A 144 213 -32.4%
Kawasaki KLX150BF 126 167 -24.6%
Suzuki DR-Z250 75 134 -44.0%
Yamaha XT250 74 84 -11.9%
Kawasaki KLX250S 68 97 -29.9%
Suzuki DR200S 58 51 13.7%

ATV

If there is no rain then ATV machines don’t sell, and there is still very little rain to be had in many of the larger parts of agricultural Australia thus there continues to be much pain in the quad-bike sector.

Polaris is still #1 overall but Honda and Yamaha are the next big performers in the sector with a slew of models across various capacities.

2019 ATV Sales

January – June 2019 compared to January – June 2018
Manufacturer ATV
YTD 2019 YTD 2018 % CHAN
Polaris 2685 3098 -13.3%
Honda 2385 3065 -22.2%
Yamaha 1814 2095 -13.4%
BRP Australia 1333 1308 1.9%
Kawasaki 728 711 2.4%
Suzuki 693 919 -24.6%
TOTAL 9638 11196 -13.9%

Top Selling ATV’s

Top 10 by Category – ATVs
January – June 2019 compared to January – June 2018
Manufacturer Model Total
YTD 2019 YTD 2018 % CHAN
Yamaha YFM450FB/P 396 437 -9.4%
Polaris Sportsman 570 369 519 -28.9%
Honda TRX500FM 338 375 -9.9%
Honda TRX420FM 329 435 -24.4%
Honda TRX250TM 264 449 -41.2%
Yamaha YFM350F 218 289 -24.6%
Yamaha YFM90R 209 236 -11.4%
Yamaha YFM700FA 201 207 -2.9%
Honda TRX420TM 190 247 -23.1%
Honda TRX420FA 181 217 -16.6%

Source: MCNews.com.au