In their 25th season as ‘Official Car of MotoGP™’, BMW M GmbH is continuing the tradition of providing an extraordinary highlight as the winner’s car in the BMW M Award. The fastest qualifier of the MotoGP™ 2023 will be rewarded with the flagship version of the first BMW M high-performance car with an electrified drive system: the brand-new BMW XM Label Red (combined fuel consumption: 1.7 – 1.6 l/ 100 km; combined electricity consumption: 34.5 – 33.0 kWh/100 km; combined CO₂ emissions: 39 – 35 g/km in the WLTP cycle; provisional values; figures for the NEDC cycle: –). The exclusive winner’s car for 2023 was officially revealed at the Spanish Grand Prix at Jerez de la Frontera. The car was unveiled during the traditional ‘Casual Dinner’ hosted by MotoGP™ rights holder Dorna Sports on Friday evening, with Marc Saurina, Head of Global Commercial Partnerships at Dorna Sports, and Steffi Armbruster, Head of BMW M Brand Experience, doing the honours.

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