Tag Archives: Buell Motorcycles

Buell Amasses $120M in Super Cruiser 1190 Preorders

September 29, 2023 mcnews Leave a comment

Buell Super Cruiser Roland Sands Design — The Buell Super Cruiser was designed in partnership with Roland Sands and features Buell’s existing 1190cc V-Twin in an FXR-inspired chassis.

Buell has announced that it has surpassed $120 million in preorders for its new Super Cruiser 1190, which will go into production in 2025. This impressive amount over only six months of preorders shows an enthusiastic interest in the Super Cruiser and will help Buell continue growing its company.

The Super Cruiser 1190 was designed in collaboration with famed builder Roland Sands and was unveiled in February 2023 at Roland Sands Design’s complex in Long Beach, California. It uses a new steel-tube frame, is powered by Buell’s liquid-cooled V-Twin that produces a claimed 175 hp, and weighs in at only 450 lb. This club-style hot-rod, which was also seen at Daytona Bike Week in March, has clearly attracted enough attention to draw in big dollars for Buell even before production starts.

2022 Buell Hammerhead 1190 review — Buell re-entered the consumer motorcycle market in 2021 with the Hammerhead 1190, the fastest production sportbike built in the USA.

“Americans love style, muscle, and performance,” says Bill Melvin, CEO of Buell. “The Super Cruiser breaks the mold for all three, and the response shows that Buell simply nailed it. This is utterly unheard of for an American V-Twin.”

Buell re-entered the motorcycle scene in 2021 with two new models. The company now has a five-model lineup, including the Hammerhead 1190 and Buell 1190SX sportbikes, the SuperTouring, and the 185-hp Baja Dune Racer dirtbike. The Super Cruiser will use Buell’s existing 1,190cc sportbike engine and a chassis inspired by Harley-Davidson’s FXR, which Erik Buell helped design. The Super Cruiser is estimated to retail for $20,000-$30,000.

This hefty preorder number has cemented Buell’s commitment to continue growing its company. Buell is looking to create jobs, collaborate with suppliers and vendors, and find development partners.

“We’ve laid a solid foundation over the last two years with an amazing team and support from West Michigan leaders,” said Melvin. “Now, the overwhelming demand for the Super Cruiser puts Buell on a trajectory for significant long-term growth. This ramp-up will be nothing short of exhilarating. Anyone interested in joining us for this exciting ride – in any capacity – should reach out now. We want to work with you.”

For more information, visit the Buell Motorcycle website.

The post Buell Amasses $120M in Super Cruiser 1190 Preorders appeared first on Rider Magazine.

Source: RiderMagazine.com

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2023 Buell Freedom Edition Hammerhead 1190 | First Look Review

June 30, 2023 mcnews 1 Comment

2023 Buell Hammerhead 1190 Freedom Edition

Just in time for Independence Day, Buell Motorcycles, the manufacturer of the only American-built sportbike lineup, has announced the launch of a 40th-anniversary Freedom Edition Hammerhead 1190. The Freedom Edition has a paint scheme featuring red, white, and blue stars and stripes, which the company says celebrates 40 years of Buell Motorcycles “and the lifeblood of American freedom.” 

“We’re thrilled to introduce the new Freedom paint scheme. Applied directly to the Hammerhead’s standard full carbon fiber bodywork, its design commemorates 40 years of Buell’s exciting journey and our enthusiasm for the next 40,” said Bill Melvin, CEO of Buell. “To us, the Freedom Edition represents our unwavering commitment to our heritage, our fans, and the freedom that comes with riding a Buell.” 

Along the lines of that riding freedom, the Buell Hammerhead 1190 has a liquid-cooled, 72-degree V-Twin that makes a claimed 185 hp at 10,600 rpm and 102 lb-ft of torque at 8,200 rpm, a 6-speed transmission, and vacuum-operated slip/assist clutch.  

The Hammerhead 1190 has an inverted Showa Big Piston fork and Showa rear monoshock, and stopping power comes from an 8-piston inside-out caliper biting a 386mm disc up front and 2-piston Hayes caliper clamping down on a 220mm disc in the rear. An aluminum frame, aluminum swingarm, and aluminum wheels (17.5 x 3.5 inches in the front, 17 X 6.0 in the rear) all contribute to a relatively trim 419-lb dry weight.  

Starting July 1, 2023, enthusiasts can own the 40th-anniversary Freedom Edition Hammerhead 1190 priced at $24,990. Top-tier models are available at $26,775 for those seeking enhanced features and customization, including Buell’s black-out kit (normally available on the SX only), custom embroidered seat, Öhlins steering stabilizer, and special four-year warranty.  

The first 40 Freedom Edition bikes will also feature the four-year warranty, and the underside of the bodywork will be autographed by the Buell factory family. 

The Freedom Edition can be purchased directly through the Buell website or from an authorized premium and display service center.  

“Our fans have been requesting a red, white, and blue color scheme for a long, long time,” Melvin said. “We listened. And we’re proud to deliver a design that truly reflects the fiercely independent spirit Buell shares with this great country.” 

For more information, visit the Buell website. 

The post 2023 Buell Freedom Edition Hammerhead 1190 | First Look Review appeared first on Rider Magazine.

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New Buell Super Cruiser to Debut at Daytona Bike Week

March 1, 2023 mcnews Leave a comment

The new Buell Super Cruiser, a model designed by Roland Sands Design that was first revealed at a private event on February 10, has already gotten a heap of attention. Now, fans will be able to gawk at this new model in person at Daytona Bike Week. Featuring Buell’s 175-hp V-Twin in an FXR-inspired chassis, the Super Cruiser is set to go into production in 2025. Luckily, you don’t have to wait that long to see it in person at Daytona Bike Week.

Buell’s Hammerhead and 1190 SX models will also make an appearance in Daytona, as well as the updated 1190 SuperTouring modular superbike.

Read the press release below for more information.

Grand Rapids, MI, February 28, 2023 – Buell Motorcycles and Roland Sands Design have announced the first public preview of the 2025 Buell Super Cruiser. Making its East Coast debut at Daytona Bike Week, Friday, March 3 – Sunday, March 12, 2023, the Super Cruiser will star in Buell’s lineup along Destination Daytona’s main drag, showing off their high-performance, American-made superbikes and touting their latest updates.

The Super Cruiser, first revealed at a private event on February 10 at the Roland Sands Design facility in Long Beach, CA, has been well-received by both the media and fans. As eager riders continue to place unprecedented preorders on the Buell website, the Super Cruiser is exceeding expectations and generating significant buzz.

“It’s the design of this bike that’s got everyone going crazy,” said Buell’s CEO, Bill Melvin. “The response we’ve seen so far is overwhelming. It’s clear there’s a tremendous demand for a high- performance cruiser, and we’re thrilled to meet it. We always knew a Buell cruiser would be big, but it needed Buell features and had to be the highest-performing American production bike ever made. Lucky for us, we were the ones who innovated the kick-ass technology of the 1190 platform. So, we didn’t need to reinvent the wheel. We just needed to take what was already ideal and build a cruiser around it. Refining things like steering angle, rake, wheels, tires, brakes, and chassis – Roland Sands was the genius to pull all that together.”

Of course, Buell’s Daytona lineup would be incomplete without its flagship bikes, the Hammerhead and 1190 SX, featuring small but important improvements since last year. Notable changes include carbon bodywork, tires and throttle-body balancing refinement.

Also on display will be the latest refinements to Buell’s 1190 SuperTouring modular superbike, slated for 2025 production. “The ST provided a great opportunity for us to hear and engage with our fanbase,” said Jacob Stark, Buell’s Engineering Specialist. “It led to exploring new ideas, experimenting, and using the ST platform to stretch our comfort zone.”

Created in collaboration with award-winning designer J. Ruiter to thrill supersport fans and tourers alike, the SuperTouring is the world’s fastest adaptive motorcycle, easily converting to a track bike in under an hour. Its latest modifications include a new modular front faring with headlamp assembly, higher handlebars, foot-forward controls, and a new seat and bags.

“We can’t wait for Bike Week 2023. Buell is back and building a strong reputation as a small, responsive company building bikes to order and providing a unique customer experience,” said Melvin. “We’ve tuned our approach to match customer feedback and will continue making the changes that deliver the best riding experience possible.”

The post New Buell Super Cruiser to Debut at Daytona Bike Week first appeared on Rider Magazine.
Source: RiderMagazine.com

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Buell Super Cruiser Designed by Roland Sands Unveiled at VIP Party

February 14, 2023 mcnews Leave a comment

Buell Motorcycle is making a turn away from its sportbike heritage with its upcoming Buell Super Cruiser, a club-style hot-rod cruiser designed by Roland Sands and that leans on the heritage of Harley-Davidson’s vaunted FXR chassis originally created by Erik Buell. The bike was unveiled Feb. 10 at an excusive party at the Roland Sands Design complex in Long Beach, California, attended by Kevin Duke, the editor-in-chief of our sibling publication, American Rider.

The Super Cruiser concept began with a conversation between Buell’s CEO Bill Melvin and noted customizer Roland Sands. It only took seeing a sketch from Sands for Melvin to approve the concept and greenlight a prototype built around Buell’s existing sportbike powertrain.

“The FXR was our muse for this bike,” Sands told Duke. “To the core V-Twin customer, the FXR really represents the core of motorcycling, and that was an aesthetic we borrowed for this bike. It’s honoring the fact that Erik Buell was involved in designing that bike (the FXR), and that gives us the leeway to build this with Buell.”

Sands roared the Super Cruiser in front of the attendees at the unveiling, brapping Buell’s 175-hp V-Twin in celebration.

“When Bill first approached us about building a high-performance cruiser using the Buell motor, it was as if the bike designed itself,” said Sands, who is no stranger to building sport-focused cruisers. “Considering the history of Buell and the market’s need for a truly high-performance cruiser and the build quality of the existing Buell chassis parts, motor, and rolling kit, the project was a natural fit.”

“I’ve been working on projects like this for 20-plus years,” Sands continued, “and this is the first time we’ve been able to build a performance cruiser without the typical V-Twin performance compromises of weight and motor width and length.”

Although the Super Cruiser is only in its developmental stage, Buell reps are excited to bring it to production for 2025.

“The design lends itself to the West Coast scene, where customization is part of bike culture,” said Melvin. “And Roland was enthusiastic about incorporating Buell technology into that culture, creating the fastest, coolest cruiser on the market.”

The Super Cruiser uses a new steel-tube frame wrapped around Buell’s liquid-cooled V-Twin engine, adding up to 175 hp in a package weighing just 450 lb.

Combined with Buell’s existing inverted fork, aluminum swingarm, wheels, and the company’s unique perimeter front brake system, the result is a machine that Sands said is unapologetic in its aspirations to be a high-performance bike.

“To me, this is what’s badass right now – this profile, this style of bike,” he told Duke. “It stops, it goes, it wheelies, it goes around corners really well, it’s comfortable, and it’s a gas. You just jump on the bike and immediately feel tougher – it’s pure attitude. When you sit on the bike, it makes you feel like a badass, and that means something.”

Melvin chimed in that building a cruiser was something Buell always contemplated. “The market is full of American manufacturers known mostly for big, heavy bikes – not fast, hot ones like the famous V-Twins of the 1930s. Our Buell Super Cruiser will be the hottest bike on the market. Period.”

For more information, visit the Buell Motorcycle website.

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Source: RiderMagazine.com

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Buell Hammerhead 1190 to Start Production, Reservations Open Nov. 1

October 26, 2021 mcnews Leave a comment

Buell Motorcycle Co. has announced that the Hammerhead 1190 sportbike will soon go into production. The company will begin reservations on November 1, 2021, on its Buellvana online system.

“When we said Buell is Back, we meant it,” said Bill Melvin, CEO of Buell Motorcycle Co. “We have former executives from Buell, General Motors, Lotus Engineering, Toyota, and Bombardier Recreational Products ensuring we are manufacturing and developing the highest quality products. Now we are putting the finishing touches on our factory and kicking off production of the best American superbike on November 1, the Buell Hammerhead 1190.”

Although the company still bears his name, Erik Buell is not involved.

The Buell Hammerhead 1190 will be built in Grand Rapids, Michigan, and it will be powered by a 72-degree V-Twin engine that makes a claimed 185 horsepower and 102 lb-ft of torque. As with previous Buells and EBR models, the Hammerhead will feature an aluminum fuel-in-frame chassis and the unique single perimeter front braking system. Buell claims the Hammerhead weighs 419 pounds without fuel.

Buell’s new online reservation and delivery system, Buellvana, allows customers to reserve a production slot for $25. Reservations will begin online on Monday, November 1, 2021.

“When we announced that our future models will include variants for dirt, touring, and cruisers, while expanding our engine lineup, we were blown away at the rider response,” said Steve Laham, Chief Products, Development & Strategy Officer at Buell Motorcycle Co. “I knew Buell was a beloved brand, and now riders are pulling for us! With the Hammerhead going into production, innovative technology and products in our pipeline, and our online reservation system changing the industry, we’re lean, mean and on the move!”

Available specs are provided below; anticipated delivery date of production bikes has not been announced.

2022 Buell Hammerhead 1190 Specs

Base Price: $18,995
Website: buellmotorcycle.com
Engine Type: Liquid-cooled, transverse 72-degree V-Twin
Displacement: 1,190cc
Bore x Stroke: 106 x 67.5mm
Compression Ratio: 13.4:1
Fuel Delivery: EFI w/ 2 port injectors & 2 showerhead injectors
Horsepower: 185 hp @ 10,600 rpm (claimed, at the crank)
Torque: 101.6 lb-ft @ 8,200 rpm (claimed, at the crank)
Final Drive: Chain
Transmission: 6-speed, hydraulically actuated slipper wet clutch
Frame: Cast aluminum perimeter, fuel-in-frame w/ cast aluminum swingarm
Suspension, Front: Showa inverted Big Piston Fork
Rear: Showa shock, no linkage
Brakes, Front: Single 386mm perimeter disc, 8-piston inside-out caliper
Rear: Single 220mm disc, 2-piston caliper
Wheels, Front: Cast aluminum, 3.5 x 17 in.
Rear: Cast aluminum, 6.0 x 17 in.
Seat Height: 32.5 in.
Weight: 419 lbs. (claimed, wet w/o fuel)
Load Capacity: 375 lbs.

The post Buell Hammerhead 1190 to Start Production, Reservations Open Nov. 1 first appeared on Rider Magazine.
Source: RiderMagazine.com

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Tag Archives: Buell Motorcycles

Buell Amasses $120M in Super Cruiser 1190 Preorders

2023 Buell Freedom Edition Hammerhead 1190 | First Look Review

New Buell Super Cruiser to Debut at Daytona Bike Week

Buell Super Cruiser Designed by Roland Sands Unveiled at VIP Party

Buell Hammerhead 1190 to Start Production, Reservations Open Nov. 1

2022 Buell Hammerhead 1190 Specs

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